Balance Matters: Digital Transformation and Technological Integration

Event Sponsors

Date and Time

Thursday Feb 27, 2025
8:00 AM - 9:30 AM CST

Morning
8:00 am to 9:30 pm

Location

4226 Fleur Drive
Des Moines, IA 50321
Free Parking

Host a FuseDSM Balance Matters!

Would you like to showcase your organization and create a welcoming space for collaboration? If you're interested in hosting a Balance Matters meeting at your location, we’d love to hear from you!

Reach out to Lisa at lisa@fusedsm.org to learn more about this opportunity and how you can get involved. Let’s work together to foster meaningful connections and strengthen our nonprofit community!

Fees/Admission

Fees:
FuseDSM Members: $5.00 to attend
Non-Members: $10.00 to attend

Website

FuseDSM Chamber of Commerce

Contact Information

Lisa Treptow FuseDSM Director of Memberships and Events
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Description

Topic:

In 2025, business owners are navigating a complex landscape shaped by rapid technological advancements, evolving consumer expectations, and global economic shifts. Here are the top five concerns they are addressing:

Digital Transformation and Technological Integration: The acceleration of digital technologies, particularly artificial intelligence (AI), is compelling businesses to adapt swiftly. Integrating AI into operations can enhance efficiency and decision-making, but it also requires significant investment in new tools and employee training. Staying abreast of technological trends is crucial to remain competitive.
Economic Uncertainty and Market Volatility: Fluctuating economic conditions, influenced by factors such as trade policies and global events, are causing businesses to exercise caution in decision-making. Unpredictable policy changes, including tariffs and deregulation, contribute to this uncertainty, making strategic planning more challenging.
Changing Consumer Behavior and Expectations: Today's consumers demand personalized and seamless experiences across all touchpoints. Businesses must leverage data analytics to understand customer preferences and implement strategies that enhance customer engagement and satisfaction. This shift necessitates a focus on delivering value and building strong customer relationships.
Talent Acquisition and Retention: Attracting and retaining skilled employees remains a significant challenge. Businesses need to offer competitive compensation, foster positive work cultures, and provide opportunities for professional development to maintain a motivated and capable workforce. This focus is essential for sustaining growth and innovation.
Regulatory Compliance and Sustainability: Adhering to evolving regulations, particularly those related to environmental sustainability, is increasingly important. Businesses are expected to implement eco-friendly practices and ensure compliance with environmental standards, which can involve operational changes and increased costs. Proactive engagement with regulatory requirements and sustainability initiatives is vital for long-term success.

By proactively addressing these concerns, business owners can navigate the complexities of 2025 and position their enterprises for sustained success.

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